pr
Whilst traditional PR – the idea of securing client coverage in print publications – is widely understood within the legal sector, there is less known about digital PR and the list of benefits a successful campaign can deliver. We list the top 5 benefits of investing in digital PR as a law firm. What is…
Read MorePublic relations has always been about maximising a business or brand’s voice to make them stand out from the crowd. Whether that be through wide media coverage or niche and specialist publications relevant to the brand’s industry, PR can make all the difference in positioning a business as a perceived leader in its field. But…
Read MoreOnce details of the coup emerged and it became clear that this decision would redefine English football as everyone knew it, the response was overwhelmingly negative, with pundits, players, fans and even Government voicing their extreme disapproval of the project. Ultimately, the removal of the ‘big six’ clubs (Manchester United, Manchester City, Liverpool, Chelsea, Arsenal…
Read MoreEvery business needs to communicate with its target audience in order to build trust, stimulate engagement and generate sales. There are basically two methods available to any business, regardless of their size, type and chosen market, and these methods can be classified as advertising or PR. It is easy to get confused by the plethora…
Read MoreThe distinction between PR and marketing was quite clear but nowadays they often work together in unison.
Read MoreDoes offline marketing have more effect now we’ve all become used to being bombarded with emails every day?
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