Sophie

TikTok for Law Firms: Our Top 6 Tips for Promoting Your Legal Services on TikTok

By Sophie / 9th February 2023 / Comments Off on TikTok for Law Firms: Our Top 6 Tips for Promoting Your Legal Services on TikTok

The way in which the legal industry promotes their services has changed drastically in the last decade. Lawyers are beginning to move away from traditional print and TV advertising to focus on new platforms to attract wider audiences in 2023.   Social media marketing practices that prioritise short, snappy content on TikTok, Youtube and Instagram are proving…

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Our Top 16 Local SEO Tips for Law Firms to Gain More Client Leads in 2023

By Sophie / 26th January 2023 / Comments Off on Our Top 16 Local SEO Tips for Law Firms to Gain More Client Leads in 2023

Law firms are quickly realising the significance of high search engine rankings for staying relevant and sourcing potential customer leads online. However, one area of SEO that often gets overlooked in their content strategy is local SEO – if your law firm isn’t optimised to appear for searchers in your offices’ locations, then you may…

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8 Content Ideas for Law Firms Perfect for Kickstarting the New Year 2023

By Sophie / 5th January 2023 / Comments Off on 8 Content Ideas for Law Firms Perfect for Kickstarting the New Year 2023

Law firms are quickly recognising the value of hosting high quality content on their website, and the New Year presents the perfect opportunity to reinvigorate your efforts to great affect. But whilst the festive period might typically being a quieter time for most law firms, it can still be difficult to come up with fresh…

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‘How to Get More Local Customers’ – Local SEO for Solicitors in 2021

By Sophie / 7th May 2021 / Comments Off on ‘How to Get More Local Customers’ – Local SEO for Solicitors in 2021

You may have already read our earlier blog on why solicitors need SEO for 2021. SEO is fast becoming one of the most highly sought marketing services for legal firms, after some recent surveys revealed that 93% of online experiences begin with a search engine query and 57% of marketers report SEO as their most effective sales lead generator. However, did you also know that 46% of…

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Why solicitors need SEO

8 Reasons Why Solicitors Need SEO in 2021

By Sophie / 23rd April 2021 / Comments Off on 8 Reasons Why Solicitors Need SEO in 2021

One of the most asked questions Work PR receives from solicitor firms is “how do I get my law firm to rank on the top spot of Google?” The answer is SEO. SEO is fast becoming one of the most popular and frequently pushed marketing specialisms in the legal industry and in recent years, the…

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Are negative reviews really the worst thing for your business? Here’s what the SEO experts say

By Sophie / 16th April 2021 / Comments Off on Are negative reviews really the worst thing for your business? Here’s what the SEO experts say

For some business owners, the case of Summerfield Brown winning against a negative reviewer may bring them a sense of private joy. This is understandable, given that 90% of consumers now consult online reviews before seeking out a service or buying a product. This means that a business looking to attract new customers can be at the mercy…

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