Digital & Online PR Agency

Let us show you how Digital PR can get your business noticed and gain more customer leads

Digital PR is becoming essential for growing your brand’s online presence and gaining valuable backlinks for your site. We are a digital & online PR agency offering a results-driven, no-nonsense approach to help you reach your business goals.

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Digital PR (or ‘online PR’ as it is sometimes referred to by Google searchers!) is no longer just important for improving your website’s SEO, as more organisations than ever are investing in their online platforms to grow their brand awareness and reach more customers. If you are seeking a creative digital PR partner who can take the lead in creating innovative PR campaigns that will get your business wider online attention, then look no further than Work PR.  

We specialise in developing and carrying out digital PR strategies to help businesses secure the coverage and backlinks they need for growing their brand awareness, building a reputation as ‘knowledge leaders’ within their field and improving their SEO performance. 

We work with a broad range of industries in both the B2B and B2C sectors to deliver creative PR campaigns that get your business noticed and produce measurable results. Our team of experienced PR consultants, SEO specialists, digital marketers and in-house writers work together through every stage of the digital PR campaign process – from campaign concept ideation and drafting the briefs to distributing the story and monitoring coverage – to deliver highly informed and results-driven campaigns that gets your business noticed not just by more people, but the right people.  

To discuss how digital PR can enhance your business, speak to us today by calling 0121 236 3985 or by dropping us a message/requesting a call back through our contact form. We offer FREE consultations and digital PR proposals (tailor made for your business and industry) to help potential clients get a feel for our agency and decide whether digital PR is the right step forward for them. 

How Digital PR can benefit your business:

Increase your brand awareness

Improve public perception of your brand

Reignite consumer interest

Gain valuable insight into your customers

Increase site backlinks to improve your SEO & site traffic

Establish your business as 'industry leaders'

Our approach to Digital & Online PR

Creative campaigns tailored to your business & industry

Our team will generate story ideas about your business that have a high likelihood of being picked up by relevant online publications. 

Distribution to key publications

We will research and target publications relevant to your industry, whether they be news sites, popular blogs or niche publication websites. 

Monitoring coverage

Upon releasing your story to the press, we will monitor its progress in upcoming weeks and feed back to you on how much coverage it received.  

Newsjacking

Our online PR agency can monitor the news, journalist and editor requests to identify opportunities that can achieve further coverage for you, pushing your business’ brand out to a wider audience in pieces that are current and ‘on trend’.  

Optional additions to your Digital PR campaign

Market research 

Stories headed with survey and study results are effective for making headlines, getting wider coverage and distinguishing your brand as an industry ‘knowledge leader’. We can lead market research polls for you - from drafting participant questions to analysing the data and generating multiple story angles – to produce eye-opening statistics that helps create a buzz around your brand whilst establishing it as an authoritative figure within your industry.  

Designs that make your story stand out 

Our in-house designer can create graphics, animations and GIFs to help communicate your campaign with eye-grabbing visuals that can helps increase the chances of your story being picked up and dispersed online.  

“Work PR have done an incredible job at helping us build our site’s backlinks through their tireless PR efforts – thanks you so much!” 

Read about how we helped Wright Hassell’s personal injury team receive wide national coverage during Road Safety Week. 

What is a press release and when you might need to write one

By Eve | 1st February 2025

As a public relations professional with over two decades of experience, I have frequently encountered misconceptions about the scope and value of my work over the years. Public relations (PR) is often misunderstood, reduced by some to merely event coordination, social media management, or ‘just sticking up posters’ as was once quite puzzlingly suggested to me. …

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Frequently asked questions

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