Animation
We specialise in creating content for solicitors and law firms that boosts search engine rankings and generates customer leads.
In this fast-paced world where we are bombarded with information, it can be difficult to take it in and make sense of it all. Whilst the written word can explain something in great detail, sometimes we need to see things to clearly understand them. Unlike PowerPoint presentations or printed guides, animations can really grab the client’s attention and present your information in a much more engaging way.
Law firms in particular deal with terminology and practices that can be confusing for their clients. It is especially important that their clients understand what is happening and how it can affect their lives. Explainer videos are a great way to visually show legal processes and break it down to a more basic level that makes it easier to follow.
Animations also help add personality to a company. Law firms are no longer overly-formal and intimidating, there is a lot more focus on the human touch - being approachable and relating to the client. Animations break down the barrier of the corporate image and show that a law firm can be engaging and modern with their approach.
We offer a range of animation styles, and will work with you to determine which style will work best for the tone of your company and the message you want to get across. Whether it’s slick kinetic typography explaining a medical negligence claim or a more playful cartoon showing how a property dispute is resolved, animations can help make things clear and simple for your clients.
“The animations worked well, and they definitely gave us a professional edge. People stopped to watch the video and feedback was positive. Thank you for your patience, time, and effort on these two projects, and a special thanks to Ben too – he really managed to pull these together in testing circumstances!”
Emma Allinson, Mechtronic
Our animation styles includes:
Line drawing
A basic style of animation, the black and white hand-drawn style is suitable for a less serious form of storytelling. Visually show legal scenarios and explanations of terms with a simple, friendly style.
Cartoon
The full colour cartoon animation offers a more professional, along with more opportunity for customisation. This style is preferable if you wish to stay closer to your branding and include more detailed elements.
Kinetic typography
Sometimes you don't need characters or scenery. Moving text and accompanying graphics can be an engaging and modern form of presentation. Ensure that the key words stick in people’s minds whilst keeping them focussed.
Mixed
The best of both worlds – animated characters combined with kinetic typography. This approach is ideal for when keywords in the voiceover need to be highlighted alongside a visual representation of what’s being said.
Why choose our Animation services?
The complete package
As well as the animation, we include script writing, voiceover recording and music as part of the cost.
Tailored to you
Need to include specific buildings, documents or people? We can draw them and include them in the animation for accuracy.
Find the right words
We can work with you to ensure your message is clear and concise, writing or editing the script for you based on information you give us.
A suitable style
The style of the animation will very much depend on the tone of your business and your target audience, and we will advise which one will work best.
Professional voiceover
We work with a professional voiceover artist whose voice can add a touch of class to your animations.
We don't just do animation...
Get in touch
Get a free consultation and find out how Legal animations can benefit your law firm