Public relations for law firms

How can public relations help law firms to stand out from the crowd and give them a competitive edge?

How can public relations help law firms to stand out from the crowd and give them a competitive edge?

Perception is everything in business. In order to generate leads and stimulate interest in your offering, you first need to establish exactly what your business stands for in an ever-competitive and crowded market. By creating bespoke, proactive, and targeted communications aimed solely at raising profiles and selling expertise, our specialist legal PR agency can help you to champion your service offering and achieve your business goals.

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Effective legal PR can position a law firm as a leader in its field. Whether that be through widespread news coverage or in-depth analysis in specialist publications, legal PR remains a valuable tool for both raising brand awareness and building trust amongst prospective clients. At WorkPR, we take a no-nonsense approach to exploiting the inherent expertise and professional know-how of our law firm clients to ensure that their unique credentials that shine through.

We specialise in crafting thought-provoking and relevant copy that cuts through the noise and establishes our law firm clients as authorities within their target markets. Far from simply being a press release factory, our strategy is to build reputations through carefully curated content, whether that be online or in print, through owned media, or on industry platforms. We write words with meaning and purpose, and never just for the sake of it.

With WorkPR, we can help shoulder some of the burden of building new business leads, and allow fee-earners to do just that, safe in the knowledge that we are committed to building their profile amongst prospective new clients in the background.

Because our team is made up of experienced PR consultants, SEO specialists, digital marketers, and in-house writers, our law firm clients can be sure that all potential avenues will be maximised as and when relevant to create truly holistic campaigns. We work together through every stage of the legal PR process, from concept ideation and brief drafting, to distributing the story and monitoring coverage – ultimately delivering highly informed and results-driven campaigns that will ensure your law firm recognised by the right audience.

To discuss how legal PR can enhance your business, speak to us today by calling 0121 236 3985 or by dropping us a message/requesting a call back through our contact form. We offer FREE consultations so that we can better understand your business and define a strategy to suit.

“WorkPR are very easy to work with, as they help us create consistent and insightful content that is published through blogs and on social media – I have no hesitation in recommending their services.”

Jason Betteridge, Circyl

What services are included?

Why employ a public relations agency?

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Increase awareness of your brand or service offering

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Gain valuable insight into your customers

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Improve perception of your brand

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Establish your business and personnel as ‘industry leaders’

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Reignite consumer interest

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Generate new business leads

Our approach to public relations

What is legal PR and why does your law firm need it?

By Eve | 1st July 2022

Public relations has always been about maximising a business or brand’s voice to make them stand out from the crowd. Whether that be through wide media coverage or niche and specialist publications relevant to the brand’s industry, PR can make all the difference in positioning a business as a perceived leader in its field. But…

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Frequently asked questions

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